Founder & Creative Director
Jaci’s quick wit, intent listening, and native intelligence come across as soon as you meet her—and carry over to her branding, graphic identity, social media, and marketing solutions, where she fuses strategy and sophistication, daring and restraint in just the right doses. With a dual focus on creating original branding for new concepts and revitalizing the look and feel of even the most established brands, Jaci approaches each project with a fresh, thoughtful, and insightful perspective. While she recognizes the relevance of current trends, she’s hyper-conscious of the fine line that separates “trend” from “fad,” and tends toward more timeless and classic looks for her clients.
Since founding Treebird Branding in 2013 and Murder Marketing in 2026, Jaci has built an established, fully staffed creative agency trusted by organizations across industries to solve complex brand and marketing challenges. Jaci is a trusted listener and a voracious learner who wants to hear the story first, learn the background, and only then does she shift to her role as a cultivator of ideas. She values close working relationships, partnering with founders, executive teams and marketing leaders to build and evolve brands with clarity, originality and staying power.
Outside of Treebird, Jaci can be found enthusiastically hanging out with her husband, Patrick, and their bright, loving, and joyful daughter, June.